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DHW Fototechnik (Rollei) Assets Sale
Old 03-13-2015   #1
Sarcophilus Harrisii
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DHW Fototechnik (Rollei) Assets Sale

My schoolboy Deutsch is nicht so gut nowadays, but from what I can glean, this would seem to be a rather sad and possibly, very final, chapter in the story of one of photographys proudest names. FYI.
http://www.proventura.de/insolvenzve.../auction/2669/
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Old 03-13-2015   #2
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This is an announcement of the auction of the machinery and equipment of the Rollei plant and a listing of the types of machinery available. It's not a sale of a going business, just the equipment, so I think the OP's opinion re: finality is probably correct. The notice states that "know-how" packages (proprietary information, I guess, and perhaps intellectual property) and work in progress will be sold separately. If German insolvency proceedings work like US bankruptcy, they likely would have attempted a sale of the entire business first. A sale of individual articles of equipment suggests that there were no takers on the whole package. Guess my Rolleiflex 3.5F and MVS-EV cameras may have become even more valuable, because we've likely seen the last Rollei TLRs. Guess that is not news though.
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Old 03-13-2015   #3
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Sad story.
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Old 03-13-2015   #4
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If you look at article 54, it appears to be a approximately 92 pieces of Rollei 'doppelauge' (TLR?) camera housings - bid(?) is 10 Euro
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RIP Rolleiflex... the end of the line this time
Old 03-13-2015   #5
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RIP Rolleiflex... the end of the line this time

http://petapixel.com/2015/03/13/roll...a-look-inside/

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Old 03-13-2015   #6
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Seriously and most sincerely, this breaks my heart.

I saw my first Rolleiflex TLR as a young lad, in 1961, and I was mightily impressed (my standard at the time was a Kodak Duaflex IV). I have some lovely TLRs, including a Rolleiflex T, but I still haven't managed to acquire a Planar/Xenotar Rollei.

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Old 03-13-2015   #7
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I didnt know they were still in business.
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Old 03-13-2015   #8
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Is the company itself defunct, or is it just selling off the factory?
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Old 03-13-2015   #9
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Looks like everything is being sold, so that seems to me that the company is going away too. Let's hope the parts inventory remains available.
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Old 03-13-2015   #10
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Quote:
Originally Posted by tunalegs View Post
Is the company itself defunct, or is it just selling off the factory?
It says "Insolvenzversteigerung", bankruptcy sale. The auction will be held at Salzdahlumer Str. 196 which is the current office of DHW (http://www.dhw-fototechnik.de/de/impressum.html).
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Old 03-13-2015   #11
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Sad story.
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Old 03-13-2015   #12
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Both, or rather, yet another company (in a long sequence) to catch up the remains has crumbled. The management stated that they want to buy out and continue the repair department, but the creditors declined their offers, so they'll have to buy the spare parts in an open auction - that is the reason why the inventory of spares is auctioned off in separate block rather than piecemeal like the factory and office equipment.
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Old 03-13-2015   #13
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For decades I dreamed of buying a brand new Rolleiflex 2.8 for studio work (wanted to be Avedon maybe). Every time I got serious about it, the price had jumped another few grand. I think the last price I saw was somewhere in the $8000 range. When I first started looking at them they were under $2000.

Kinda sad.
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Old 03-13-2015   #14
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Quote:
Originally Posted by Timmyjoe View Post
For decades I dreamed of buying a brand new Rolleiflex 2.8 for studio work (wanted to be Avedon maybe). Every time I got serious about it, the price had jumped another few grand. I think the last price I saw was somewhere in the $8000 range. When I first started looking at them they were under $2000.

Kinda sad.
You can buy one brand new,full warranty, from an authorized shop on ebay for $3800. About $4k less than bhphoto in the US!


http://www.ebay.com/itm/301558278961...%3AMEBIDX%3AIT

Of course, who knows what that warranty is worth now the company is gone.
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Old 03-13-2015   #15
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Wow -- looking at the many items is totally depressing and sad
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Old 03-13-2015   #16
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I saw this earlier today, sad to hear. I only recently got my first medium format camera (a Rolleiflex) from a good friend and I plan to keep it for a long time.

Even though I fully appreciate that it's hard to find a sustainable place for manual TLR cameras in today's marketplace, it's always sad to see a brand that is effectively a piece of history shut down.
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Old 03-13-2015   #17
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Here's another article in English.

http://petapixel.com/2015/03/13/roll...a-look-inside/
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Old 03-13-2015   #18
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Ok, check out the creepy American Apparel mannequin dude in one of the pictures.

Dante
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Old 03-13-2015   #19
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Quote:
Originally Posted by Dante_Stella View Post
Ok, check out the creepy American Apparel mannequin dude in one of the pictures.

Dante
Oh, that must have been from the ill-advised Rolleiflex Bikini Brief line in the mid-70s.
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Old 03-13-2015   #20
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It's sad - but I imagine that any current production was done in small numbers similar to how Morgan builds cars in the U.K. The factory in the photos looked very small.

Best wishes to all that worked there. Fingers crossed that Kobayashi Hirofumi can keep Cosina alive for at least another decade.
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Old 03-13-2015   #21
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sic transit gloria mundi
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Old 03-13-2015   #22
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Quote:
Originally Posted by Dante_Stella View Post
Ok, check out the creepy American Apparel mannequin dude in one of the pictures.

Dante
Ha- the Terry Richardson creep-o-meter test stand!
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Old 03-13-2015   #23
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I looked at those photos, and it reminded me so much of when they closed down my place of employment. Grab your personal stuff, and get out the door, lads.

PF
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Old 03-13-2015   #24
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The photographs of the "factory" seem to suggest a poorly run service and repair facility.
The 35mm SLR cameras, Rollei 66 SLR 120 in cases all make one think these were customer repairs..
I see some tools but no real facility to truly manufacture a high end Rollei.
Maybe what we see is the bones of the picked carcass.
Sad but inevitable.
I love my Rollei.
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Old 03-13-2015   #25
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Truly sad.
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Old 03-13-2015   #26
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It is sad because the Rollieflex is a camera that creates a siren call that can't be ignored when you get into photography. I guess that won't really change because there will always be used ones available I guess.

I got to the stage where I had to have one and finished up buying a D model from David Murphy a couple of years ago. Such a tactile camera to shoot with ... nothing like it IMO.

That said, from what I saw of those factory shots I didn't get a sense of organisation or efficiency. It all seemed a little hap hazard to my eyes.
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Old 03-13-2015   #27
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Quote:
Originally Posted by Dan Daniel View Post
Ha- the Terry Richardson creep-o-meter test stand!
You got me. I laughed.

Quote:
Originally Posted by Keith View Post
It is sad because the Rollieflex is a camera that creates a siren call that can't be ignored when you get into photography. I guess that won't really change because there will always be used ones available I guess.

I got to the stage where I had to have one and finished up buying a D model from David Murphy a couple of years ago. Such a tactile camera to shoot with ... nothing like it IMO.

That said, from what I saw of those factory shots I didn't get a sense of organisation or efficiency. It all seemed a little hap hazard to my eyes.
I have a feeling that whoever is staging the auction probably pulled out stuff from all over the place to take photos. That and people leaving their jobs obviously aren't going to bother tidying everything up once they've taken what they needed.
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Old 03-14-2015   #28
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Quote:
Originally Posted by ChipMcD View Post
This is an announcement of the auction of the machinery and equipment of the Rollei plant and a listing of the types of machinery available. It's not a sale of a going business, just the equipment, so I think the OP's opinion re: finality is probably correct. The notice states that "know-how" packages (proprietary information, I guess, and perhaps intellectual property) and work in progress will be sold separately. If German insolvency proceedings work like US bankruptcy, they likely would have attempted a sale of the entire business first. A sale of individual articles of equipment suggests that there were no takers on the whole package. Guess my Rolleiflex 3.5F and MVS-EV cameras may have become even more valuable, because we've likely seen the last Rollei TLRs. Guess that is not news though.
I doubt the older versions will appreciate much due to this event, I suspect few people in the market for a new $8000 camera will turn to the old used versions. Maybe the last examples will eventually demand a premium, but I really don't think so - I can't imagine many were selling, given the outcome.
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Old 03-14-2015   #29
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Now if someone starts making digital Rollei TLR cameras ....
This would be cool.
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Old 03-14-2015   #30
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Well to be honest, after the Rolleiflex GX the mechanics of the Rollei TLR's got worse so for a "real" Rolleiflex your best bet is a GX model. In 1991 I almost bought a jubileum version of the F/2,8-80mm TLR in Munich for DM1900,-(Eur. 950) but I decided to buy a second hand Yashica Mat 124-G instead for NLG. 200 (Eur. 95). In 1994 I made the change to a Mamiya 645 Pro. In the mean time I am also working with a C.V. Bessa III 667, even better then a Rolleiflex and more handy when I am traveling.
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Old 03-14-2015   #31
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I'm happy with my old Rollies..got 4 of them..
Would have been nice to get the tele and WA new versions..but too much bread for my wallet..
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Old 03-14-2015   #32
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I am somewhat embarrassed to admit that I finally broke down
and bought a digital camera last month, a Sony a7ii that I've
despoiled with a crappy Industar 69 (28mm held-frame) lens.
None the less, my Rolleiflexes do not approve and I'm not sure
I do either.
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Old 03-16-2015   #33
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Sanders, I don't know what I would be shocked with most, the demise of the brand or you not shooting it anymore! Probably the latter!
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Old 03-19-2015   #34
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Maybe there is a chance to continue production:

http://theonlinephotographer.typepad...olleiflex.html

Let's hope so!
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Old 03-19-2015   #35
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This was emailed from Rollei to Duncan Meeder of Foto Henny Hoogeven in Lisse, the Netherlands, in March 16th- Duncan is an acquaintance & Foto Henny stocks the entire current Rollei line]

"We are in discussion with an investor for total company.If we are not successful,we will split the business.I will continue with smaller group of people (also doing repair service for all products) continue assembling line, but not take over preproduction.Most of the parts will then be made by subcontractors.

Of course I will let you know ,when something important happens.Be sure we will continue our business---- I am too young to stop.haha"
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